DATE: 9/2013
Client: Bonera Group/Mercedes Italia


For the italian preview of the 2014 Mercedes S-class, we realized a videomapping recalling the concept of elegance and innovation. Into a futuristic environment, you can observe the evolution of technological innovations introduced by the S-class over the years and then the ones presented with the latest version. Finally, you can follow the car across a wireframed landscape up to the endless galaxy.


Creative Direction
Mariano Leotta
Art/Motion Graphics
Stefano Polli, Andrea Gallo (Sugodesign)
Sound Design
Giorgio Maccarinelli (Futuro)
Projection Design
Emanuele Foti
Video Doc
Giulio Tonincelli


Long Version Video